A CONVENIENT TRUTH: ENERGY CONSERVATION STRATEGIES BENEFIT MULTIFAMILY DWELLINGS

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-- In the much-talked-about documentary, "An Inconvenient Truth," former Vice President Al Gore presents a wide array of information on the science of global warming. In his attempt to draw attention to protecting the environment from further damage, Gore provides several solutions to conserving energy as the price of oil skyrockets across the country. As a result of the energy crisis, multifamily property management companies have escalated their efforts toward conserving energy.

Since Hurricane Katrina devastated the Gulf Coast region and sent gas prices soaring, several companies have accelerated deployment of energy conservation, according to Rob deGrasse, senior vice president of technical standards for the Apartment Investment Management Co. (AIMCO), which owns and operates multifamily properties with nearly 1,370 communities throughout the country.

AIMCO, headquartered in Denver, has spearheaded an initiative to conserve energy throughout their properties by installing the highest energy-efficient equipment into its newest developments and existing buildings. "We're a part of any activity that can reduce energy costs," deGrasse says. "Our team will look at anything [related to] energy conservation—all of the boiler replacements, roof replacements. We've achieved a significant payback."

AIMCO has also launched an effort to educate property managers to identify potential rebates from using energy conservation measures. Those strategies could range from the installation of sensory devices to control the amount of lighting to the implementation of a timer that limits the use of hot water. "Energy conservation is an area of opportunity to bring AIMCO to a better place," deGrasse says. "It's one of the next steps to be a corporate leader." Cynthia Eichner, vice president, corporate communications at AIMCO, adds, "It's as much about our conserving energy and being socially responsible as saving costs."

In order to raise awareness, AIMCO has distributed brochures to its residents with information on conserving energy. "We provided a message that we wanted to be partners with our communities," Eichner says. "We have to help change the behavior of individuals."

Mid-America Apartment Communities (MMA), a Memphis, Tenn.-based investor and operator of multifamily properties, approaches energy conservation in two steps. The first is to include energy-efficient products into the planning phase of new developments, according to James Maclin, vice president/director of corporate services for MMA. "We're a public company and we want to make sure that the residents receive the most value for their dollar," Maclin notes. "Utility costs are the highest growing [expenses] other than paying rent. The less they pay on their utility bills, the more they can pay on upgrading their amenities."

Serving properties in the Northeast, Southwest, South and Midwest, MMA utilizes the benefits of HVAC units to control the heating and cooling of buildings in any part of the country. The second measure is ensuring that residents take responsibility for energy conservation by allowing them to pay the cost of their individual utility expenses. Residents have been cutting down on their usage after noticing how much they were paying, according to Maclin.

Winn Residential, a Boston-based operator of properties in the U.S., has also offered its own innovative solutions to conserving heat, water, electricity and gas, according to James Harger, vice president of maintenance at the company.

To save energy, Winn Residential has installed a tekmar Control Systems Inc. sensor that regulates boiler operations based on outdoor air temperatures. The company also utilizes high-efficiency boilers. As for electricity, Winn Residential takes advantage of cogenerators, which recover wasted heat. Other strategies to reduce the cost of heat include the use of R30 insulation for walls and low-E glass windows, which can stop the loss of heat and block ultraviolet light.

"One of the most important things is making a daily reading," Harger adds. "Buildings have vital signs. We'll take its readings Monday through Friday. Based on these findings, we'll decide whether we're heating or overheating. If it's 40 degrees outside, it should be sending 100-degree water. If it's sending 120-degree water, it increases our cost."

In recognition of its commitment to energy conservation, Winn recently received $52,000 worth of grants to install photovoltaic panels to collect the sun's energy from the roofs of two multifamily properties in Massachusetts. "Over the past seven years, I got $250,000 in rebates from KeySpan Energy for putting in energy-efficient equipment," Harger concludes. "The incentives out there make it well worth it."

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